PING Introduces Next Generation of Custom-Fit Women’s Equipment

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Advancements in technology, lighter overall club weight, expanded fitting options, and premium materials combine to make the new G Le2 family PING’s highest performing women’s clubs to date. The complete line of clubs is available for pre-order. “The G Le2 represents our continued commitment to providing women golfers of every skill level with premium, high-performance… [Continue Reading “PING Introduces Next Generation of Custom-Fit Women’s Equipment”]

3 Golf Companies That No Longer Manufacture Clubs

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The golf club industry is extremely competitive. Immense research and development coupled with ever-growing production costs quickly swallow profits. We estimate that for the most successful golf companies, total profit is less than 4.5% of the cost of a golf club. That is a very slim profit margin. It is no wonder many companies have… [Continue Reading “3 Golf Companies That No Longer Manufacture Clubs”]

6 Golf Clubs That Influenced The Industry

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With each new product release, every golf company seems to tote about the revolutionary technology their product features. Manufacturers are always promising these new advancements will revolutionize the industry. If every clubbed delivered on their promises, we would all be shooting a lot less out on the golf course. How many of these “advancements” actually… [Continue Reading “6 Golf Clubs That Influenced The Industry”]